If you're looking for a way to make your business stand out, custom signage is a great way to do so. Customised signage outside a business can help it stand out on the street among its competitors, and create a more memorable experience for potential customers. They can also provide important information, such as opening and closing hours, and communicate messages and menus. Ultimately, having custom signs inside and outside your business can help establish a stronger presence in your location and ensure customers can find you on the footpath. Here's how to get started with customising your metal sign:

Custom business signage

The Rounded Sidewalk Sign, Standing Circle Sign, and Standing Round Sign

Step 1: Determine your needs

The first step in customising your metal sign is determining what sign you need to purchase in the first place. Where do you want to display your sign, on the pavement or mounted to a wall? What size sign do you need? Do you need your sign to be magnetic? Answering these questions will help you narrow down which sign is best for you and your business. Take a look at our Wall Signs and Freestanding Sidewalk Signs for inspiration on the types of Signs you can purchase for your business.

large pavement business sign

The Large Sidewalk Sign

Step 2: Choose your design

Once you know what you need, you can start thinking about the design of your sign. Do you want to include a logo or other graphics? Make sure your design is eye-catching, easy to read from a distance, and that any decals match the sizes of your sign’s faceplate. If you have purchased one of our signs and would like to customise it, you’ll find the dimensions on the individual product’s page in the Specifications tab to pass on to your local signwriter. If you need any help, feel free to reach out to us at sales@georgeandwilly.com.

custom business sign

The Round Sign powder-coated with a business's branding colours

Step 3: Decide on your finish

After you have your design, you should decide on your finish. Powder-coating and decal printing are both popular options for custom metal signs. Powder-coating is a durable and long-lasting finish that can be applied in a variety of colours to match your branding. Decal printing allows for more intricate designs like logos, menus, and messages, and can be a good option for smaller signs. To find someone to powder-coat or create a vinyl decal for your sign, search ‘powder-coating services near me’ or ‘vinyl decal printing services near me’ on Google. If convenient, you could also have your George & Willy sign shipped to your local signwriter or powder-coater!

Step 4: Enjoy!

Once you have all of the details worked out, it's time to order your sign and have it customised!

Custom metal signs are a great way to make your business stand out. By following these steps, you can create a unique and eye-catching sign that will help attract customers to your business. Good luck!

George Wilkins